Skip to content
CleanImage

Privacy policy

Last updated 11 November 2026

The short version: your images never leave your device. The background is removed by an AI model that runs inside your browser. We never receive, see or store your photos.

What happens to your images

  • Your image is read, processed and shown entirely in your browser. It is not uploaded to us or to anyone else.
  • You can check this yourself: open your browser’s developer tools (usually F12), go to the Network tab, remove a background and look at the requests. You will see the AI model being downloaded, but no upload of your image.
  • Closing or reloading the page removes the image from memory. Nothing is kept on our side because nothing ever reaches us.

What your browser downloads and stores

  • The first time, your browser downloads the AI model files from our storage at Cloudflare (about 90 to 110 MB). They are saved in your browser’s cache so later visits do not download them again. You can clear them at any time in your browser’s site settings.
  • The page uses your browser’s local storage for two small notes: your cookie choice (see below) and a flag so a thank-you note is shown only once per visit. Neither leaves your device.

Cookies and similar technologies

Apart from the notes above, nothing optional is switched on until you accept it. When you first visit, a banner asks for your choice. “Reject all” keeps everything optional off; “Accept all” turns on both groups below; “Customise” lets you pick. Your choice is remembered for 12 months. You can change or withdraw it at any time with the button below or the “Cookie settings” link at the bottom of every page. Withdrawing removes the cookies we can reach and reloads the page.

  • Statistics (only if you accept). Google Analytics 4 andCloudflare Web Analytics tell us how many people visit, from which sources and which features are used. Google Analytics sets cookies named_ga and _ga_… in your browser (up to 13 months) and receives your IP address, which it shortens, plus technical details of your browser and the pages you view. Cloudflare Web Analytics measures page loads and visits and does not use cookies to follow you. Both receive anonymous event counts such as “a background removal finished” (no image, no file name).
  • Advertising (only if you accept). Google Ads measures whether our advertising leads to visits and may set cookies such as _gcl_* so that Google can recognise you, and may use the data to show you relevant ads elsewhere. Google Consent Mode is used: until you accept, Google tags are not loaded at all, and the consent signals sent to Google stay “denied”.

Google may process this data on servers outside the EEA, including in the United States. We also use Google Search Console and Bing Webmaster Tools, which only report to us how our pages appear in search results; they place nothing in your browser. The providers’ own policies:

What we collect

  • Anonymous usage counts. To know whether the tool works, we count simple events, such as “a background removal finished”, how long it took, which kind of processing your device used, and an error code if something failed. These events contain no image, no file name, no IP address and no user-agent text, and we do not use cookies or identifiers to follow you between visits. They go to our own server, and nothing is sent when your browser signals “Do Not Track” or Global Privacy Control.
  • Server logs. Our hosting provider (Cloudflare) handles every web request and may log technical data such as your IP address for security and operation. We do not have access to your images in those logs because they never reach it.
  • Waiting list (optional). If you join the waiting list for the developer API, we store your email address, the monthly volume you choose, and the provider you currently use if you tell us, plus the version of the consent text you agreed to. We use it only to email you about the API launch and to confirm your address. You can unsubscribe at any time and ask us to delete it.

Who processes data for us

  • Cloudflare hosts the website, the model files and the small service behind the waiting list and the anonymous counts.
  • Google (Google Analytics and Google Ads) and Cloudflare Web Analytics, only if you accept the matching cookies, as described above.
  • Resend sends the confirmation email if you join the waiting list.
  • Ko-fi, if you choose to support the project: the “support” links take you to Ko-fi’s own site, where their privacy policy applies. Nothing is sent to Ko-fi unless you click.

We do not sell your data. We advertise our own service with Google Ads and may show advertising on this website in the future; we will update this page first, say which providers are involved and ask for consent where the law requires it.

How long we keep things

  • Images: never stored by us.
  • Anonymous usage counts: kept in aggregate form for as long as they are useful for running the tool.
  • Waiting-list data: until you unsubscribe or ask us to delete it, or until the waiting list is closed.

Your rights

If you are in the European Economic Area, the UK or a similar region, you have the right to ask what data we hold about you, to have it corrected or deleted, to object to its use, to withdraw consent at any time, and to complain to your local data protection authority. Your images are never held by us, so this concerns the waiting-list email and the data Google and Cloudflare collect if you accepted cookies. To use any of these rights, contact us at [email protected].

Children

This service is not aimed at children under 13 and we do not knowingly collect their data.

Changes

If we change this policy in a way that matters, we will update the date at the top of this page and, where the change affects waiting-list subscribers, tell them by email.

Contact

Questions about privacy: [email protected].